Wednesday, May 5, 2010

Dent-Cause

I happened to personally meet this fantastic person near his residence at Lavelle Road, Dr.Devi Prasad Shetty. Here is the man who lived the philosophy I evangelize. "Lead without Title", to show up fully and to make a difference.
Dr.Devi Prasad Shetty was born in Kinnigoli of the South Canara District in India. He's a gifted cardiologist, family man and--above all else--a humanitarian.He's most famous for his extraordinary hospital--Narayana Hrudalaya--which does most of its' surgeries for a nominal fee and majority for free. Dr. Shetty says, “If I am given a choice I would like to treat only poor patients. But unfortunately the economic reality does not allow me to do that." He is the man who charged the rich more and served the poor free of cost. Technology gives the rich what they already have but it gives the poor what they can never dream of having. Poor people in isolation are weak but together they are very strong. This simple thought gave birth to the novel idea, "Yeshasvini Micro Health Insurance", a joint venture between ISRO, Narayana Hrudayalaya and Karnataka State Co-operation Dept. In the first 20 months of 'Yeshasvini', 85,000 farmers had free medical treatment, 22,000 farmers had free surgeries, 1400 farmers had heart surgeries; all for just five rupees per month!!! Dr. Shetty also founded "Arogya Raksha Yojana", a joint venture of Narayana Hrudayalaya, Biocon and ICICI to provide free OPD consultation, cashless surgical facility, diagnostics at discounted rates.
Everybody will agree that his greatest achievement has been his work with children. He operates free for kids under twelve, and of his 13000 operations in a 16 year career span, over 5000 operations were on children
I respect him as a great business head and an amazing human being. Lets talk business as I let you know my reasons for it:
Leadership as a human being is all about having an impact. Making a difference. Leaving things better than you found them. Isn't the purpose of life : To find a cause that's larger than yourself and then to give your life to it? Sure, it's important to make profit in business.Sure you want your enterprise to be operationally excellent. Sure you want high quality products and services. And sure you need to keep innovating and growing your brand. But isn't having an impact in the world--by positively influencing others--what business is ultimately about? Greatness in business as well as in life comes by being an inspirational human being. Dr.Devi Shetty uplifts people around him by his attitude and his very presence. Extraordinary human beings like him live their message, They walk their talk. And above all else, he is my inspiration.
One of our biggest regrets on our deathbeds is that we weren't reflective enough. At the end, the billionaire gets buried next to the street sweeper. We all end up as dust. So lets learn and have some fun. While chasing success I urge you to stay devoted to the lives you touch. Hope you enjoyed reading about my hero.
So a gentle question from Jd who wishes only the best for you : What dent will you make today? What cause will you pursue today? What contribution will you make today--at work, at home--in life??

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